How to Use Podcasts to Promote Your Brand
1. Build your audience before the launch
2. Offer show notes
3. Transcribe your podcasts
4. Repurpose your podcasts
5. Promote on social media in different ways
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How to Structure Your Podcast :
- Know your audience
- Choose your format and topics
- Prepare your script
- Submitting Your Shows To Podcast Directories
- Podcast Guesting On Other Podcasts
- Using Paid Ad Strategies
- Leveraging Your Own Guests
- Make It Easy As Pie To Share Your Episodes
- Contests and Promotions To Gather Apple Podcast Reviews
- Leverage Email Subscribers With Social Media Share Gates
- Promote Your Podcast Organically With SEO
- Content Strategy & Patience
- Plan Interesting Topics
- Join a podcasting community or network
- Use your email list
- Make Your Your Podcast Homepage Design Less Egocentric
- Figure out your audience and engage it
- 5 Mistakes to AVOID when promoting your podcast
- Conclusion – And How Polymash Helps